Biography
Throw Fisher any bait, they’re
not gonna bite at just any conventional lure.
Kathy Fisher and Ron Wasserman
(Fisher) have it made in
a life that involves, but doesn’t revolve around, music.
After a dose of music industry madness they realized
that what they loved about
music was also potentially capable of destroying what they
loved about life. Away from the noise and the
schmooze of West Hollywood
they’ve mastered the art of juggling musical projects,
parenting their year-old son Aron, living joyously and
somehow making it all work
together.
While other bands were
trying to stroll down the road well
worn by the music industry
only to find the path over
grown with thorns and bramble,
Fisher was paving a new high-speed lane into
the world wide web of Internet
commerce. Three million people
downloaded their single "I Will Love You" before most bands figured out there were other ways than brick-and-mortar to
reach listeners.
Their paving efforts more
than paid off for them on the road less traveled by. It earned
them a
buzz no publicist could dream
up. Fisher was profiled in Time, Entertainment Weekly, The Tonight
Show, and the Los Angeles Times as vanguards
of the digital music revolution.
Intuitively, they knew they
could build a fan base on
their own using the web and
other non-industry affiliated publicity such
as TV and radio. They’re
a popular choice for commercial endeavors requiring
music for advertisement.
Even now, you're hearing
them every day, celebrating their "Beautiful Life " in a national Toyota ad campaign.
The Lovely Years
From the joy of "Beautiful Life" through the wonder of watching a spectacular meteor shower one magic night on "Sleepy Head," the nostalgia of "The Lovely Years," the delicate intimacy of "You," the gauzy romance of Kathy's duet with label mate Ben Taylor on "So Much," even the twisted ironies of "Your Biggest Fan"-- from all these tracks, something real seems to rise.
A representation of what
it means to Fisher to have a successful life with music, not
because of it.
It's a typical day in the
Fisher-Wasserman home. Snow covers the ground beneath stands
of pinion pines and redwoods
that that circle them for
nearly seventy miles. In the space of twenty-four hours Kathy
will run their cat to the vet and back – that’s an hour
each way which will cut into
her writing, business, and play time with Aron.
Ron, who finished mastering
The Lovely Years yesterday, has stayed up until two in the morning
to
finish a commercial assignment.
Now he will work through the afternoon on music for a children's
show. He's in the guesthouse a mile away,
at his studio; outside Mt.
Pinos looms against a darkening sky as evening falls.
Here in this wilderness Ron
and Kathy have built a modern life. The details each day are
unpredictable
at best: hour-long drives
through the woods to the nearest Fed Ex station; quick runs to
the store for forgotten milk and toiletries,
a winter coat thrown over
pajamas and boots; an hour in local gym claustrophobia, working
on mixes from treadmills and triceps nautilus.
The bigger picture doesn't
change though: These days, it's about living to the fullest and
translating that inspiration to tape.
"
When we had Aron, it made Ron
and me want to focus on the positive," Kathy says. "We never want to sound like Pollyanna, and we don't sugar-coat everything we
say. But we realized that
looking at the glass as half full was
essential, almost like a
survival thing. "
"
Positive" is a loaded word, though. In Fisher-speak, it means an immersion into the streams
of experience, the icy water as well as the warm. "You have songs here like 'So Much' and 'Turn Around,' which are about the stresses
you feel even during this lovely time," Kathy says. "It's not one-dimensional; it's more like a roller coaster, where the problems
can seem as big as the payoffs. "
By that definition, Fisher
has never strayed from a
positive path -- "though not always by choice," Ron laughs. When they met ten years ago they were already showing plenty of
initiative -- and, to be
fair, a little quirkiness -- on their
own. Raised in the San Fernando
Valley outside of L.A., Ron started taking
piano lessons at four; before
he turned six he had written
some original keyboard exercises,
which were later published and sold commercially.
In school he cut classes
to spend the day playing piano in the auditorium. In spite of
that
he graduated
at sixteen and began studying
photography at the California
Institute of the Arts; this time, when he
reverted to his habit of
truancy and piano practice, the school was less understanding,
and soon Ron left to start
a band, Betty Boop and the
Beat.
Meanwhile, in a tiny West
Virginia town, Kathy was
growing up surrounded by blue-collar
families and country music.
She was an independent kid who won poetry awards
and stirred up a little controversy
in English class, where instead
of turning in a poem written,
as assigned, in different
traditional structures, she delivered a
screed
on why no real poet would
smother a good idea in the
stranglehold of structure. She was thirteen
when
she first sang onstage with
a band, and sixteen when
she started wailing Pat Benatar
and Pretenders covers at bars where Emmylou
Harris
was still considered edgy.
Eventually she hit the road
for L.A. and started scaring
up day jobs with a résumé that included student,
rock & roll musician, and nude art model among her areas of expertise.
When Kathy met Ron, he had
a gig with the Saban animation
company, whose most notorious
product was The Mighty Morphin
Power Rangers. Though he
was devoting eighty to ninety hours a week grinding
out manic, high-metabolism
music for the show, Ron had
enough focus left to realize
that the future would belong to him and Kathy
together. "As soon as we started to see each other, we Immediately started NOT seeing each
other," Kathy remembers, "because I was working days and he was doing The Power Rangers, X-Men, and these
other shows at night. But
we always knew that we’d stay
together for the long haul
and would have a family someday. "
Inspired after their marathon
conversation one night at
Bob's Big Boy, Kathy wrote
her first song, demoed it with her
roommate's guitar and a cheap
tape recorder, and gave it to Ron. They began
writing together: He’d lay
down an instrumental idea,
she’d add lyrics, and they'd polish it into final
form. Doing whatever they
could to be heard, they gave
their songs to friends who were making student or
low-budget films. Success
didn't strike like lightning; it took creative,
aggressive efforts for them
to secure a spot on the second
Lilith Fair tour, and even
after taking the spotlight on the last
night as soloist on "What's Goin' On" in front of a choir that included Sarah MacLachlan, Sinead O'Connor, Liz Phair,
and the Indigo Girls, Kathy
found herself back at her
secretarial day job a few days later.
Things changed with their
first single. Long before
the record industry caught on, Ron reasoned
that exposure on the new
mp3.com site couldn't hurt.
Within the first week of posting "One"/"I Will Love You," seven visitors had downloaded their music; over time the number would explode
to more than three million.
As the first band signed
on the basis of strong internet buzz, Fisher
contracted with Farmclub/Interscope
and performed on The Tonight
Show, toured with Duncan
Sheik and David Gray, and watched as 'I Will Love You' rose to
the Top
10 callout
lists at a number of radio
stations. The song moved
more than a few listeners to tears as they pulled
to the side of the roads
and phoned in to ask, “whose music is this?
” …
Then they had to watch
as their label shut down.
Shaking off dismay, they
released a double CD, Uppers & Downers, on their own Rawfish imprint in 2002. By this time they’d also raced
onto the fast track for commercial
work, writing and/or recording
for Hyundai, Verizon, Nike, and
other clients. During the last
six months of 2004 alone, they
cut three spots for Toyota, one
of which appears in extended form
as "Beautiful Life" on The Lovely Years. The crossover effect on their band work represents another
curve they've hit before
the rest of the pack: "I can always tell when a commercial is doing well because I'll see our sales
jump on amazon.com," says Kathy. "Even though our names aren't mentioned on these commercials, and there's no promotion
or press, listeners will
go to ad sites and message
boards to find out who we
are, which shows me
how much they care. "
It's a sign of the times
when listeners take this
kind of initiative; it's a tribute
to Fisher that they've reciprocated
by delivering The Lovely Years, an album
based on portraying themselves
with total candor. Thus,
for example, the title track,
born from a serious illness that Ron's
father suffered
-- and survived. "When he gave the music to me I could feel sentimentality in the melody and tone," Kathy says. "That took me back to thinking about my childhood. When I grew up in this small
town I could run around until
nine at night and no one
was going to hurt me or kidnap me. The sad thing is that it isn't
that
simple
anymore -- but the great
thing is that we have this wonderful
child now, and hopefully
we can help him have even happier memories throughout
his life with us. "
There's a similar story behind "Beautiful Life." Though written for Toyota, It grew from Ron’s fatherly dreams for Aron. "Toyota had sent me notes and temp music,” Ron laughs. "I was like, 'Fuck it, I'm writing something for us.' So I came up with something
about my fantasy of taking
Aron to Disneyland for the
first time. "
It comes down to this: The
Lovely Years is a gesture of love and trust, extended by Fisher
out to the
world. No artist could offer
a more significant gift; no listener – no one who really hears
-- could be untouched.
It's clear: These are … The
Lovely Years.
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